Market Salary Guide 2025 (Tech Sales UK)
Compensation expectations in UK tech sales continue to evolve. With SaaS, ERP, and Cybersecurity companies competing for a limited pool of proven talent, understanding current salary benchmarks is essential to attract and retain top performers.
Indicative 2025 Ranges (Base + OTE):
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Business Development Representatives (BDRs): £30k–£40k base / £60k–£75k OTE
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Account Executives (Mid-Market): £50k–£70k base / £100k–£140k OTE
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Enterprise Account Executives: £80k–£120k base / £160k–£250k OTE
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Sales Managers / Directors: £100k–£150k base / £200k–£300k+ OTE
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Chief Revenue Officers / VP Sales: £150k–£200k base / £300k–£400k+ OTE
Other key trends: equity packages, flexible working, and personalised benefits are becoming increasingly important factors in offer acceptance. Staying competitive in both structure and speed of process is crucial to securing elite sales talent.
Get up-to-date salary benchmarks for tech sales roles across the UK. Compare base, OTE, and market trends for SaaS, ERP, and Cybersecurity sales talent.
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